The Design Process
1) Book Your Spot
Once you’ve submitted your contact form, we can have a chat about your project over a call or email if you prefer. I will then send you a project proposal, a contract to sign and an invoice for a non-refundable 50% deposit to secure your spot in my calendar.
3) Creative Direction
I’ll start the project off with my brand discovery process, which will cover areas such as your project goals, what sets your brand apart, your target audience and visual inspiration.
5) Branding Guidelines
When you’re 100% happy with everything I’ll create your branding guidelines, this will highlight and feature your recommended logo usage, font system and colour codes. It will give you an overview on how to use your brand graphics to their full potential.
2) Brand Questionnaire
Before your project starts I’ll send you a brand questionnaire to complete, this will help us learn more about your brand values and target market. I’ll also ask you to create a Pinterest board to gather visual inspiration that we can share with each other to getting a better perspective of what results you are looking for.
4) Design Development
Here’s where things start to get exciting! I’ll design 3 logo concepts. Once your logo design is finalised we will then move on to creating your additional collateral, depending on the package you’ve chosen. We will go through several rounds of development and feedback before finalising your graphics.
6) Launch Time
It’s time to launch your brand - how exciting!! Once I receive the remaining 50% payment, I will send you all of your final files and you can finally show them off to the world!
